We are building this and
In short, we are building the platform to drive global careers for millennials from emerging economies We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!
is a graduate of IIT Kharagpur. Leap is his second company and he
has raised more than $30M in capital for his startups. In his last
role, he was a VC investor with SAIF Partners (Now Elevation
Capital), which is an early investor in paytm, meesho, urban
company, unacademy and many other unicorns. He thinks and tweets
about Product, Business Models and Company Building,
Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred, both pioneering businesses valued >$500Mn The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design)
Roles and Responsibilities :
Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
Implement link building campaigns in coordination with Leap’s SEO goals
Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
Research and administer social media tools in support of Leap’s’ social media strategy
Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with Leap’s business goals
Monitor and evaluate search results and search performance across the major search channels.
Share regular reports to team and management on project development, timelines, and results.
Own ASO of IELTS app and other Leap businesses.
Why is this a great opportunity for the right candidate :
Experienced founding team
Right to win - The founding team knows the business & its secrets inside out. We are starting with a significant head start and a precise plan of action
Barriers to entry - This is a specialized play with natural barriers to entry, allowing for significant value creation for all equity holders
Backed by marquee global investors
Exposure to all aspects of company building - exposure to investors, fund-raising, decision making, building the team & culture
All of the above perks of joining a high potential company very early, along with a competitive market salary.
Professional Competencies :
2-3 years of passion experience for SEO and internet marketing
Outstanding ability to think creatively, and identify and resolve problems
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
Ability to clearly and effectively articulate thoughts and points
High levels of integrity, autonomy, and self-motivation.
Excellent analytical, organizational, project management and time management skills
Skills and Tools :
Must have a deep understanding of keyword research to identify traffic driving opportunities.
Thorough understanding of on-page optimisation best practices and techniques.
Hands-on experience of SEO tools such as Google search console, Google Analytics, SEMrush, Ahrefs.
Knowledge of HTML/CSS
Experience with SEO reporting.
Let’s Chat !
We are now building our leadership team and would love to chat with you
This is a great time to join the rocketship and participate in the upside -
You will have super interesting & challenging problems to solve
In a super fast-paced environment that will challenge you
With enough resources to play offense
And mentorship from the founding team
We love people who are ‘relentlessly resourceful’. Find your way out. Focus on the possibilities instead of the problems.
We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible
Continuous learning and improvement is the key. We don’t stop learning. We treat feedback as a gift and as an opportunity to get better.
We operate with a growth mindset and not a mindset of fear or judgement. You are in control of your own ability to learn and improve. We love Resilience.