Marketing

Digital Marketing Associate

Bengaluru, Karnataka   |   Full Time

About us

We are building this and this and this
In short, we are building the platform to drive global careers for millennials from emerging economies We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!

Founder Profile

Arnav Kumar is a graduate of IIT Kharagpur. Leap is his second company and he has raised more than $30M in capital for his startups. In his last role, he was a VC investor with SAIF Partners (Now Elevation Capital), which is an early investor in paytm, meesho, urban company, unacademy and many other unicorns. He thinks and tweets about Product, Business Models and Company Building, here

Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred, both pioneering businesses valued >$500Mn The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design)

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The charter for this role will include:

  • Creating, managing, and optimising Google Ads and Facebook Ads campaigns.

  • Monitoring campaign performance, analysing data, and adjusting strategies to maximise ROI.

  • Conducting A/B testing for ads and landing pages to improve campaign results.

  • Collaborating with the creative and content teams to ensure ads align with brand messaging and goals.

  • Utilising tools like Google Sheets/Excel to manage data and provide insights on campaign performance.


Ideal Persona would:

  • Have a bachelor’s degree in any field from a reputed university.

  • Bring 1-2 years of hands-on experience in managing paid media campaigns, particularly on Google Ads and Facebook Ads, with a monthly budget of ₹10 Lakhs or more.

  • Be proficient in using Google Ads Manager, Facebook Ads Manager, Google Analytics, and Excel (including Pivot Tables and VLOOKUP).

  • Leverage AI tools like Midjourney, ChatGPT, and Perplexity to enhance ad strategies and creative direction.

  • Possess strong problem-solving skills to address campaign challenges and improve execution.

  • Have a solid understanding of SEO 


Life @ Leap

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Mutual Respect

We love people who are ‘relentlessly resourceful’. Find your way out. Focus on the possibilities instead of the problems.

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Bias for action

We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible

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Learn & get better

Continuous learning and improvement is the key. We don’t stop learning. We treat feedback as a gift and as an opportunity to get better.

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Growth mindset

We operate with a growth mindset and not a mindset of fear or judgement. You are in control of your own ability to learn and improve. We love Resilience.

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