Marketing

Digital Marketing Associate

Bengaluru, Karnataka   |   Full Time

About us

We are building this and this and this
In short, we are building the platform to drive global careers for millennials from emerging economies We work at the exciting intersection of the 2 hottest trends around - edtech & fintech! And we love that we succeed as a business while powering the dreams of talented students!

Founder Profile

Arnav Kumar is a graduate of IIT Kharagpur. Leap is his second company and he has raised more than $30M in capital for his startups. In his last role, he was a VC investor with SAIF Partners (Now Elevation Capital), which is an early investor in paytm, meesho, urban company, unacademy and many other unicorns. He thinks and tweets about Product, Business Models and Company Building, here

Vaibhav Singh is a graduate of IIT Kharagpur. He spent his first 6 years at DeutscheBank, across Singapore & Sydney to manage a $3Bn flow book. He has built 2 fintech startups before, as a founding member of CapitalFloat and Incred, both pioneering businesses valued >$500Mn The Leap team has a fine balance of industry experience (edtech, fintech, study abroad) and technical skills (engineering, product, design)

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About the Role 

We are seeking a results-driven Digital Marketing Associate to join our dynamic team at Leap. If you have 1–2 years of hands-on experience managing paid digital advertising campaigns, especially on Meta (Facebook/Instagram) and Google platforms, and thrive in a fast-paced, entrepreneurial environment, this is the perfect opportunity to accelerate your career.


The charter for this role will include:


  • Create, manage, and optimize paid advertising campaigns on Meta (Facebook/Instagram) and Google Ads platforms

  • Track and analyze campaign performance metrics (e.g., CTR, CPC, CPA, ROAS)

  • Prepare actionable reports and share insights to improve campaign effectiveness

  • Use data and analytics to identify trends, diagnose issues, and recommend optimizations

  • Assist and execute A/B tests for ads and landing pages to drive continuous improvement

  • Collaborate with creative teams to develop and refine ad creatives and copy

  • Monitor and maintain account and campaign hygiene to ensure optimal performance and compliance

  • Tackle campaign challenges with a structured, analytical, and problem-solving approach



Ideal Persona would:

  • 1+  years of hands-on experience managing paid campaigns on Meta and Google Ads

  • Proficient with campaign management tools and analytics platforms (e.g., Google Ads Manager, Meta Ads Manager, Google Analytics)

  • Strong quantitative, analytical, and problem-solving skills

  • Demonstrated ability to achieve performance targets (e.g., CPA, ROAS)

  • Excellent written and verbal communication skills

  • Bachelor’s degree in Marketing, Business, Communications, or a related field

  • Self-starter, highly organized, detail-oriented, and able to thrive with autonomy

  • Experience with landing page optimization or creative briefing is a plus

 

Everyone at Leap is entrepreneurial, moves fast and operates with extreme ownership. 
There is minimal management and extreme autonomy. 
If the above defines you, you will fit in snugly.



What is Leap?

Leap is a global student mobility platform that empowers students’ aspirations for a global career and education

We have built this and this and this 

We work at the exciting intersection of fintech & edtech
And we love that we succeed as a business while powering the dreams of talented students!

How far along are we?

We are the leaders in our space by a mile!

We are backed by Sequoia, Jungle Ventures, Owl Ventures & Harvard!

Read the latest fundraise news here 


Who are we as people?

We have a lean, rockstar team. 
We have come this far with a lean team because we love to increase the talent density with every new member we add. Yes, we are more picky than the usual company. 
We hire slowly and deliberately 

You can meet our founders here ->  Arnav Kumar  and Vaibhav Singh
Arnav tweets here

What will you be doing?

We are now building our leadership team and would love to engage 
This is a great time to join the rocketship and participate in the upside - 

Broadly,

  • You will have tearing-your-hair level complex & challenging problems to solve

  • With massive upside if you solve them

  • In a super fast paced environment that will challenge you 

  • With enough resources to be audacious 

  • And mentorship from an experienced founding team 

Your move !:)

  • Having a busy week? - Simply apply here 

  • Want to skip the queue?  - Take out a few mins and write a standout email to us at 

  • [email protected]






Life @ Leap

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Mutual Respect

We love people who are ‘relentlessly resourceful’. Find your way out. Focus on the possibilities instead of the problems.

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Bias for action

We take calculated risks backed by data and information available and encourage fail fast to find the best solutions as soon as possible

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Learn & get better

Continuous learning and improvement is the key. We don’t stop learning. We treat feedback as a gift and as an opportunity to get better.

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Growth mindset

We operate with a growth mindset and not a mindset of fear or judgement. You are in control of your own ability to learn and improve. We love Resilience.

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